Posts by Dave Spicer
Why do Most Experts Prefer a Grid-Based Web Design?
The use of grids in web design is not too old although it was popular with print technologists from the beginning of 1950s. But more graphic web designers are embracing the concept of grid layout to properly create a structure or framework of the page where different design components can be placed. A grid is…
Read MoreWhat is the Role of Project Management in UX Design Projects?
The importance of project management and a project manager in a UX team is unquestionable. A project manager deliberates and discusses with his/her team to understand the impact of the project for their business, as well as for the business of their client. He/She is also tasked with the function of taking all the constraints…
Read MoreHow can you Recognize and Reduce the UX Debt of your Website?
Most websites start suffering from user experience debt as they grow old. It is a cumulative effect of cutting corners due to lack of time, money, expertise or other resources as well as technical constraints that create a hurdle in improving usability. Most website owners do not want to ‘waste time’ in carrying out usability…
Read More5 Checkout Page Strategies to Improve E-Commerce Website Conversion Rates
For an online retailer, converting a prospect would mean to get the person to buy a product or a service. But, even though a lot of prospects add products to the wish list or cart, a lesser number of people proceed to make the actual buy. There could be a number of reasons for such…
Read More5 Ideas That Can Improve the Conversion Rate of Your Website
Is the low conversion rate of your website bothering you? Do you feel that your website is failing to engage the visitors to the extent that you would like? Or are you thinking that it is just plain dumb luck that it has not worked out so far? Are you worried that making design changes…
Read MoreWebsite Design Practices For a Better Mobile User Experience
Statistics show that mobile device internet usage increased to nearly 40 percent between 2012 and 2015, before which desktops monopolized nearly 90 percent of the online traffic. If the numbers say anything, it is that mobile site usage cannot be ignored. We tell you how to make your mobile website design favor a better user…
Read MoreReasons Why You Need a Responsive Web Design
As the usage of mobile devices picks up, sites that do not adopt a mobile-friendly format are at risk of being left behind in the race. Our Brisbane digital marketing agency tells you how adopting a responsive design can help you garner more customers, more profits, and better SEO rankings in the long run. Better…
Read MoreWhy is Interactivity an Important Element in Website Design?
Your website gives your customers an insight into your business. A well-designed and interactive website leaves a very good first impression on your customer which can go a long way into building a successful relationship. All successful websites use the art of engaging their site visitors to reduce the bounce rate of the website or…
Read More5 Ingredients for a Great Landing Page Design
You got a company website because you wanted to inform your target audience about the products or services offered by your company. Another aim could be to create a strong brand positioning. But for that you need to establish a strong relationship with your audience and also empower them. But what is the ultimate aim?…
Read MoreHow to Optimize SEO Without Breaking the Bank
Pay for advertising on social media: For this, you don’t have to run a $25,000 ad campaign on Tumblr; a comparatively low investment, such as $10-$50 spent on promoting some of your best posts is enough to bring in visitors to your website, and people coming in from social media platforms is great for SEO.…
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